Actor, producer and designer Sarah Jessica Parker makes her West Coast debut in style this summer with the opening of her second SJP by Sarah Jessica Parker standalone boutique, this one located at the AAA Five Diamond Bellagio Resort & Casino.  →View Video


Choosing the right pair of shoes to go with the perfect outfit can be challenging, but guests shopping at Bellagio and ARIA boutiques on August 11 and 12 were greeted with a familiar face to assist.

Actor, businesswoman and designer Sarah Jessica Parker welcomed customers into the stores and delighted guests by serving as their personal shopper. On Sunday, Aug. 11 Parker spent time individually styling and thoughtfully advising her fans as they picked out a new pair of shoes or accessory at her Bellagio boutique and Terrene at ARIA. On Monday afternoon she met additional shoppers with a second visit to her Bellagio boutique.

Since its opening, SJP has been a staple in Bellagio's collection of luxury retailers offering shoes, handbags and accessories for guests who are drawn to the distinguished designs inspired by the famed "Sex and the City" franchise. SJP By Sarah Jessica Parker shops also are located in MGM National Harbor in Maryland, New York City and Dubai, making Bellagio the only West Coast location in the portfolio. Featuring the designer’s chic collection of handcrafted shoes, handbags and accessories, the boutique at Bellagio comes on the heels of the wildly successful launch of the first standalone SJP by Sarah Jessica Parker at Bellagio’s sister property MGM National Harbor in Maryland late last year. The boutique also will carry the American-made SJP LBD, the brand’s latest addition of a little black dress that debuted last fall.

"On the heels of our first SJP by Sarah Jessica Parker boutique opening in December, we are thrilled to be opening the doors to a second standalone store with MGM Resorts at Bellagio in Las Vegas this summer,” said Parker. “Having our own store has long been a goal we’ve worked toward and it feels like a dream to be able to do it twice in less than 12 months with such brilliant partners. The expertise, guidance and support that MGM Resorts has brought to the table are unparalleled and we’re honored to be taking this massive next step with them." 

Choosing the right pair of shoes to go with the perfect outfit can be challenging, but guests shopping at Bellagio and ARIA boutiques on August 11 and 12 were greeted with a familiar face to assist. Actor, businesswoman and designer Sarah Jessica Parker welcomed customers into the stores and delighted guests by serving as their personal shopper. On Sunday, Aug. 11 Parker spent time individually styling and thoughtfully advising her fans as they picked out a new pair of shoes or accessory at her Bellagio boutique and Terrene at ARIA. On Monday afternoon she met additional shoppers with a second visit to her Bellagio boutique.